Privacy policy

Last update: December 14, 2016

EFG Apparel Inc. (“EFG”, “we”, “our”, “us”) has adopted this privacy policy (the “Policy”) to demonstrate our commitment to ensure the confidentiality and protection of your personal information. This Policy describes how information is gathered and used through the website (the “Website”). The term “Website” includes all Web pages and electronic communications related to or under EFG’s control.

By browsing the Website, you consent to this Policy. You consent specifically and expressly to your personal information being collected and used for the purposes described in this Policy and other purposes to which you have expressly consented. We reserve the right to update or otherwise modify this Policy if necessary. When applicable, these modifications will be effective immediately and will be incorporated to this Policy upon notice thereof, which may be posted, without limitation, on the Website’s homepage or at the beginning of the updated Policy. Your continued use of the Website following such notice will be deemed to constitute an acceptance of the updated Policy.

This Policy is an integral part of the Website’s Terms of Use, which govern your use of the Website.


We will not collect identifiable information about you when you simply browse the Website. However, we automatically receive the IP address assigned to your computer and data regarding your use of the Website so that we may obtain information regarding your browser and operating system. This information is used to optimize the services that we offer.

We may collect and use your email address in the following cases: when we exchange electronic correspondence with you, if you provide us with your email address (for example by subscribing to our newsletter) or if you provide us with this information through our Website in any other way for a specific purpose. If you share with us a third party’s email address or personal information, for example during a promotion, you must have the third party’s consent, an existing business or non-business relationship with the third party or a personal or family relationship with said third party. If this is not the case, do not share with us the third party’s email address or personal information.

Your personal information, such as your first name, last name and address, may also be collected if you willingly enter a publicity contest, promotion or survey, if you accept a specific service or offer presented on the Website or elsewhere, if you exchange correspondence with us or if you explicitly consent to such collection.

Although the Website is intended for persons who are 18 years or over, younger visitors may browse the Website. As much as possible and if we are aware of it, we do not collect personal information on children or persons that are under 18 years of age without their parent’s or legal guardian’s consent.

EFG reserves the right to communicate any information that we have about you as part of a merger or sale in which we participate, in whole or in part, or as part of a corporate reorganization, acquisition or change in corporate control.


Personal information is stored only for the length of time needed to achieve the purposes for which it was collected or for the duration prescribed by law.

Under no circumstances shall EFG rent, sell, disclose or distribute your personal information to third parties, unless we have obtained your consent to do so or if required by law.

We keep our mandataries and employees informed of our Policy’s content and the importance of protecting privacy, confidentiality and security of personal information. Access to your personal information is limited to persons who must have such access.


The Website may include links to other sites, platforms or resources on the Internet. By clicking on such hyperlinks, you leave our Website. The Website may also provide options to share or post on social networks which are completely independent from the Website. By using any link or feature related to a social network or third-party website, you agree that the information that you send through these third-party websites or platforms is subject to said third parties’ privacy policies. Please be aware that we do not control third-party websites or platforms and the fact that they are listed on the Website does not incur EFG’s liability.


We may use Google Analytics features to collect information that is not of a personal nature when you visit the Website, such as the Internet browser and the type of operating system you are using, your IP address and the domain name from which you were linked to the Website (collectively the “Electronic Information”). Furthermore, when you visit the Website, we may insert a data file on your computer, such as a cookie or other file of a similar nature. Cookies allow us to keep information about your use of the Website, including the date of your most recent visit, the pages you viewed and files you downloaded. Cookies allow us to adapt the Website to better meet your interests and preferences.

We may also collect from third parties that broadcast ads promoting our Website, or from their authorized mandataries, data regarding your online behaviour, such as the fact that you accessed the Website after viewing an online ad on a third-party website or Web platform or regarding, for example, your age, gender, mother tongue or country of residence. This data cannot be used to identify you personally. Please read these third parties’ terms and conditions and privacy policies for further information on how they manage your personal information.

Most Internet browsers allow you to erase cookies from your computer’s hard drive, to block them or to receive a warning before they are downloaded. Please refer to your browser’s instructions to find out more about these options. If you refuse cookies, you may experience problems in accessing the Website or even be prevented from using the Website.

EFG does not link the Electronic Information thus obtained with your personal information.


We have appropriate safeguards in place to protect personal information, according to its degree of sensitivity, against loss, theft, unauthorized access, disclosure, copying, use or modification. These measures include implementation of commercially accepted security systems (including firewalls to protect access to information), physical measures (locked cabinets, limited access to offices), corporate measures (security controls according to a need-to-know basis) and technical measures (passwords and encryption). However, as no security measure is foolproof, if personal information transmitted through the Website were disclosed to third parties against our will, EFG disclaims any liability except in cases of gross negligence from us.

EFG contracts with third party providers for the storage of all information collected, including personal information. Your personal information is kept and stored on our behalf in Canada. All data is stored on servers with high-security safeguards, protected against misuse and access from unauthorized individuals.


This Policy is solely governed by the laws of the province of Quebec and the federal laws applicable therein. Any dispute, recourse or claim arising from or in relation to this Policy or use of the Website or its content shall be settled through good faith negotiations between the parties.
If such negotiations were unsuccessful, such dispute, recourse or claim must be submitted to the exclusive jurisdiction of the competent courts in the judicial district of Montreal, province of Quebec, Canada.


If you have any questions regarding this Policy or if you wish to have more information, file a complaint, provide comments regarding any aspect of this Policy, consult the file containing your personal information or ask for a correction or withdrawal of your personal information, please communicate with our privacy officer by email at [email protected], by phone at 1-514-333-9119, extension 245 or by writing to us at the following address:

Privacy Officer
a/s Victoria D’Elia
3335 Pitfield Boulevard, Saint-Laurent, Quebec  H4S 1H3

We will do our best to treat your request promptly.